Negociação do Orçamento adiou solução para lesados

[avfreitas]

Podia ao menos quebrar logo o suporte dos 440 pra eu sair de cena...

Dsiclaimer: estou longo desde os 405!

[Opcard]

http://www.patentlyapple.com/patently-a ... rives.html



Talk about Timing: Apple's iWatch Patent Arrives

Well, talk about timing. The buzz over Apple's iWatch has been at fever pitch all week. Today, the US Patent & Trademark Office published a patent application from Apple that reveals an advanced wearable computer in the form of a bracelet that could double as a watch. That's the key, as the bracelet goes far beyond being a wristwatch. Apple states that with a multitouch display, the user "can accomplish a number of different tasks including adjusting the order of a current playlist, or reviewing a list of recent phone calls. A response to a current text message can even be managed given a simple virtual keyboard configuration across the face of the flexible display." Apple also contemplates utilizing a solar panel beneath the display as well as take advantage of kinetic energy. This is one hot little invention and the drum that's been beating very loudly of late calling for an iWatch, appears to be well into development.


Background on Wearable Accessories & the Slap Bracelet



Accessories for portable computing devices have become quite common. Today typical portable electronic device accessories are passive in nature, the majority of which simply function to protect the screen, or perhaps support the device in some specific orientation. Although some devices such as Bluetooth headsets and keyboards do have limited interactive capability the majority of accessories are limited to more basic tasks. These accessories can be improved by including at least some of the following features: (1) a power source; (2) a communications protocol; (3) an input method; and (4) an independent storage medium.



The most recent widespread use of such a device was the slap bracelet, also called the slap wrap. The slap bracelet consists of layered flexible steel bands sealed within a fabric cover. Typical slap bracelets are roughly one inch in width by nine inches in length. In a first equilibrium position they can be flat. The second equilibrium is typically reached by slapping the flat embodiment across the wrist, at which point the bracelet curls around the wrist and stays relatively secure in a roughly circular position.



The slap bracelet has been used primarily as a decorative bracelet; however, other uses have included for example keeping a pant leg away from a bike chain, or even using a slap bracelet covered with reflective tape for providing increased visibility for pedestrians and bikers at night. Perhaps most usefully it is quite easy to wrap around a wrist or leg, and stays conveniently in place.



Conversely conventional accessories for electronic devices do not tend to be easily wearable. They include various clips or may even rest precariously on an ear. In some cases accessory devices may even have to sit in a pant or coat pocket. Therefore an apparatus that capitalizes on the easily wearable nature of a bi-stable spring is desired



Apple's Wearable Video Device with Flexible Display



Apple's patent relates to a wearable video device arranged to be worn by an end-user. The wearable video device includes the following: (1) a flexible substrate having a flat state and a curled state; and (2) a flexible display disposed upon a first surface of the flexible substrate, where in the curled state the flexible substrate conforms to an appendage of the end-user. The flexible substrate also includes an electronic module in communication with the flexible display, the electronic module providing information to the display, at least a part of which is presented in real time for presentation by the display.



A method for passing information between an accessory device disposed on one surface of a bi-stable spring substrate and a portable electronic device is disclosed. The accessory device includes a flexible display arranged to present a first set of visual information. The portable electronic device has a portable electronic device display arranged to present a second set of visual information. The method includes the following steps: (1) determining whether the accessory device is being worn by an end-user where the determining is accomplished by at least one sensor on the accessory device; (2) when it determined the accessory device is being worn by the end user, establishing a communication channel between the accessory device and the portable electronic device where the communication channel is arranged to provide a bi-directional communication link between the flexible display and the portable electronic device; (3) passing information between the portable electronic device and the accessory device by way of the bi-directional communication link, where at least a portion of the passed information is presented by the flexible display as the first set of visual information; and (4) displaying the first set of visual information by the flexible display.



A slap bracelet configured to display information wirelessly transmitted from a portable electronic device is disclosed. The slap bracelet includes at least the following components: (1) a communication link, allowing two-way communication between the slap bracelet and the portable electronic device; (2) a flexible display disposed over a portion of a first surface of the slap bracelet; (3) a touch sensitive user interface disposed over the top of the flexible display; and (4) an electronic module disposed on one end of the first surface of the slap bracelet. Information generated on either device can be displayed on either the host device display or the flexible display.



Power Sources for a Wristwatch & Beyond



An accessory that takes a more active interaction role with the portable computing device would also typically need a power source to drive it. In some embodiments, a battery can be incorporated within the body of the accessory. The battery can take many forms. For example, the battery can be distributed in nature by which it is meant that portions of the battery can be placed in disparate locations in the accessory. In another example, the battery can be replaceable or otherwise accessible by the user.



The operating time of a built in battery can be augmented by the addition of an auxiliary power supply such as a solar panel array to the accessory. A solar panel array spread across a surface of the accessory device can lengthen the amount of time the accessory device could be operated between recharging. Apple was granted another solar centric patent earlier this month describing an integrated touch sensor solar cell panel surface for future iDevices.



A battery can also allow for the accessory device to continue nominal operations after the portable electronic device has been turned off or a communications channel between the two devices has been secured, especially with the inclusion of a small amount of storage space. For example, a simple screen saver could be displayed with an accessory device that includes a display. In another embodiment a short document or email could be reviewed. Other sources of power could include a kinetic power source similar to those found on some wristwatches. An accessory device designed to be worn on a leg or arm could greatly benefit from this sort of power generation, and could lengthen the amount of time between charging.



Active Communications between Accessory and Portable Device like an iPhone



Apple states that active communication between an accessory and a portable electronic device can be accomplished wirelessly. For example, a wireless data connection such as the 5 GHz 802.11n protocol can provide sufficient data transmission bandwidth to transmit a high quality video stream.



Flexible Displays



Apple states that a flexible display can be added to a conventionally designed slap bracelet. In Apple's patent FIG. 1 a cross section of a conventional slap bracelet with an overlaid display is shown. A thin steel bi-stable spring 102 is covered by fabric covering 104. The spring steel making up the bi-stable spring should be at least 0.006 inches thick. The fabric covering is heat sealed around the bi-stable spring at sealing positions 106. A thin, flexible display 108 can then be overlaid with an adhesive on one surface of the slap bracelet.






Quick Map Viewing



In FIG. 3B the accessory device is in a curled state and can be seen wrapped around the arm of a user. The accessory device is wrapped around an arm in a way such that the flexible electronic module is completely obscured by the wrap around flexible display leaving only a thin border to interrupt an otherwise continuous screen around the wrist.



According to Apple, a larger display is also more desirable for map viewing. The arm mounted location makes map viewing a desirable function for such a device, as a traveler or explorer can easily reference the information with a flick of the wrist while exploring.







Cool Blue Border Edge Lighting



Edge lighting is now also possible. For example a user could configure blue bordered edge lighting to surround the screen. Blinking lights displayed on the edges of the display can act as an event alert to a user that might be more effective since when the display is wrist or arm mounted it is the edge that generally is closest to the user, not the front.



Night Time Bike Ride Lighting



In yet another use an accessory device owner riding a bike could mount it on an arm or leg with some kind of bright pattern running along the screen for increased visibility.



The Bracelet Could Utilize Kinetic Energy



Apple states that the Kinetic energy gathering device noted above in patent figure 5A (# 502) has its advantages. Having the accessory device on an extremity is an ideal location for gathering kinetic energy. The simple motion of a user's arm or leg allows the accessory device to harness some of that energy for charging battery.



The Antenna in patent figure 5A (# 506) is for establishing and maintaining the connection between the bracelet accessory and a portable electronic device such an iPhone. The antenna can be configured to pass data over WiFi, Bluetooth or any other suitable wireless protocol.



The Bracelets use of an Inertial Orientation Sensor



Apple's patent figure FIG. 5B shows the bracelet in its curled state, attached to a user's wrist. As can be seen the display wraps completely around the wrist in this state creating an uninterrupted screen. One sensor that could be added to the components illustrated is an inertial orientation sensor, such as a gyroscope, or accelerometer.



By including an inertial orientation sensor displayed information could be arranged so that it always faces up, or directly towards the user. This conveniently allows a user to continue viewing information on the accessory device while maneuvering the extremity it is located on. In a power saving mode the inertial orientation sensor can be configured to only activate the display when the accessory device is rotated into a specific viewing orientation, thereby saving the user the hassle of having to push a button to activate the screen while still allowing for the power savings of a standby mode.



The Bracelet May use an AMOLED Display



In another aspect of the power saving mode the inertial orientation sensor could generate power savings by deactivating portions of the screen oriented away from the user. Because the flexible display technology uses an active matrix light emitting diode (AMOLED) display the deactivation of unused portions of the display helps significantly. This is due to the fact that AMOLED displays can activate individual pixels, and save energy when the number of illuminated pixels is reduced.



This aspect of the invention would explain why Apple recently recruited a former senior researcher at LG Display, Dr. Lee Jeung-jil, specializing in OLED displays.



Unique End-Detection Sensor Ensures a Snug Fit for any Arm or Leg Size



One challenge to overcome when making a continuous display that wraps all the way around an arm or leg is that these appendages invariably come in different sizes. Apple's patent FIG. 5C shown below illustrates one solution to this challenge. By including an end-detection sensor on the accessory device the location of the end of the accessory device can be known, and the accessory device can properly configure the screen to deactivate the covered portion of the screen.



In an embodiment with a touch screen sensor the touch screen itself can act as the end detection sensor. Capacitive elements 512 can be added to the end of the bracelet as illustrated, and when the touch screen is activate the touch screen can report the location of the capacitive elements and deactivate the covered portion of the screen. In this way the accessory device can be wrapped tightly around the wrist of any size user with no display discontinuity problems. A user can even switch between arm and leg mounting without having to go through a time consuming recalibration process each time.







Apple's patent FIG. 8 shows a flow chart describing input on a flexible wearable communication device which affects the operation of a portable electronic device.



Patent Credits



Apple credits Fletcher Rothkopf, Derek Wright and Scott Myers as the inventors of this patent application which was originally filed under serial number 212045 in Q3 2011.



A Word about Continuation Patents



It should be noted that the US Patent and Trademark Office did in fact publish a series of older continuation patents today dating back to between 20xx and 20xx. The continuation patents listed below are specifically referenced as such under the section titled "Cross-Reference to Related Applications." Generally speaking, this type of patent application contains modifications that Apple's legal team have made to the original patent claims in an effort to have the US Patent Office finally approve their invention. In general continuation patents don't represent any new developments from the original patent filing. Some websites mistakenly report on continuation patents as if they were new Apple filings to which they are not. Here are the older continuation patents that were published today by the US Patent Office:



1. 2010 Patent titled QoS-Aware Scheduling

2. 2003 Patent titled Replication Server Selection Method

3. 2008 Patent titled Efficient Mechanism for Terminating Application

4. 2008 Patent titled Common Bus Design for a TFT-LCD Display

5. 2005 Patent titled Techniques for Presenting Sound Effects on a Portable Media Player

6. 2011 Patent titled Rolling Shutter Reduction based on Motion Sensors

7. 2008 Patent titled Method for Attaching a Flex Circuit to a Printed Circuit Board







Patently Apple presents a detailed summary of patent applications with associated graphics for journalistic news purposes as each such patent application is revealed by the U.S. Patent & Trade Office. Readers are cautioned that the full text of any patent application should be read in its entirety for full and accurate details. Revelations found in patent applications shouldn't be interpreted as rumor or fast-tracked according to rumor timetables. About Comments: Patently Apple reserves the right to post, dismiss or edit comments.

[Zecatreca_1001]

E um gráfico para acompanhar os comentários?

Estava à espera que fosse bater na neck, fechar o gap na zona dos 500...

Talvez faça 1 Bear flag. Mesmo assim já a tentei imaginar mas para isso teria de rebentar a ltd (embora com apenas 3toques).



O target do HS mantém-se.

Cumprimentos

[Sr_SNiper]

E um gráfico para acompanhar os comentários?

[mpfreitas]

Se a Apple abrir novos mercados mudando as regras do jogo, como fez com os leitores mp3, telemóveis e tablets, então poderá continuar a dar saltos como até aqui. É claro que com o secretismo todo que mantém é impossível saber ao certo o que andam ou não a fazer.

O unico problema é que o pai dessas mudança todas já cá nao está...

Não me parece que seja bem assim.
Se é verdade que Jobs era Jobs a verdade, também, é que Cook é Cook. O que quero dizer com isto? Um COO promovido a CEO é um caso relativamente raro no mundo empresarial. Tim Cook é um homem com uma belíssima visão quer do sortido quer do que é a gestão de tesouraria. Pouco sortido, nada dos desvarios da Nokia (ou, já agora, da Samsung - sabem quantos produtos lança a Samsung por cada iphone no mercado? É certo que é um mega grupo mas a tesouraria não aguenta tudo e as sobras e monos irão doer e bem!!), poucos produtos e muito branding. Muita aposta no downstream. Durante 10 anos ele (Tim Cook) foi o travão a que Jobs não fizesse da Apple uma Nokia. E conseguiu-o. E se se mantiver focado em poucos produtos e em saltos não apenas incrementais basta que apareça a TV como integradora para tudo isto mudar de novo. Não creio pois neste sentimento de que sem Jobs a Apple não é a Apple. Além de que Jobs deixou o seu ADN na empresa toda. E todos sabem bem o que têm que fazer. Eu gosto muito do Tim Cook. Sem espalhafato, e como gosta o Buffet, será um líder não carismático. E fará da Apple uma verdadeira maçã superior. Falta-lhe um salto disruptivo. Mas ele virá no tempo próprio.
Obrigado
VIXIUM

VIXIUM análise fantástica.

Mas torna-se necessário que a APPl não se deixe cair no marasmo ou esquecimento.

Os mercados , cada vez mais , precisam de noticias para responder.

[VIXIUM]

Se a Apple abrir novos mercados mudando as regras do jogo, como fez com os leitores mp3, telemóveis e tablets, então poderá continuar a dar saltos como até aqui. É claro que com o secretismo todo que mantém é impossível saber ao certo o que andam ou não a fazer.

O unico problema é que o pai dessas mudança todas já cá nao está...

Não me parece que seja bem assim.
Se é verdade que Jobs era Jobs a verdade, também, é que Cook é Cook. O que quero dizer com isto? Um COO promovido a CEO é um caso relativamente raro no mundo empresarial. Tim Cook é um homem com uma belíssima visão quer do sortido quer do que é a gestão de tesouraria. Pouco sortido, nada dos desvarios da Nokia (ou, já agora, da Samsung - sabem quantos produtos lança a Samsung por cada iphone no mercado? É certo que é um mega grupo mas a tesouraria não aguenta tudo e as sobras e monos irão doer e bem!!), poucos produtos e muito branding. Muita aposta no downstream. Durante 10 anos ele (Tim Cook) foi o travão a que Jobs não fizesse da Apple uma Nokia. E conseguiu-o. E se se mantiver focado em poucos produtos e em saltos não apenas incrementais basta que apareça a TV como integradora para tudo isto mudar de novo. Não creio pois neste sentimento de que sem Jobs a Apple não é a Apple. Além de que Jobs deixou o seu ADN na empresa toda. E todos sabem bem o que têm que fazer. Eu gosto muito do Tim Cook. Sem espalhafato, e como gosta o Buffet, será um líder não carismático. E fará da Apple uma verdadeira maçã superior. Falta-lhe um salto disruptivo. Mas ele virá no tempo próprio.
Obrigado
VIXIUM

[nuuuuno]

Se a Apple abrir novos mercados mudando as regras do jogo, como fez com os leitores mp3, telemóveis e tablets, então poderá continuar a dar saltos como até aqui. É claro que com o secretismo todo que mantém é impossível saber ao certo o que andam ou não a fazer.

O unico problema é que o pai dessas mudança todas já cá nao está...

[atomez]

Até parece, que a Apple nunca copiou nada de outras empresas ou que nunca tenha violado patentes.

So what?

Os outros que as tivessem aproveitado devidamente. Se não foram capazes, o problema é deles.

[Midas]

(...)

O secretismo é mau para o mercado acionista porque este vive de expetativas, mas é de todo natural porque se não as Samsungs e Googles deste mundo copiam-lhes logo as ideias sem lhes dar a vantagem de uns 3 a 5 anos em que dominam o mercado quase em exclusivo, o lhe permite ter os resultados que tem.

Até parece, que a Apple nunca copiou nada de outras empresas ou que nunca tenha violado patentes.

[atomez]

Atomez

Parece que a AAPL não quer fechar o GAP.

...o que é péssimo sinal...

É mesmo.

Se quebrar os 440 em baixa é de mudar de sentimento.

Já li algures que a AAPL se pode vir a tornar na nova MSFT (que anda há 10 anos de lado sem ir a parte nenhuma).

É uma possibilidade se a Apple se limitar a fazer o mesmo que a Microsoft -- manter-se agarrada à mesma linha de produtos fazendo apenas desenvolvimentos incrementais.

Se a Apple abrir novos mercados mudando as regras do jogo, como fez com os leitores mp3, telemóveis e tablets, então poderá continuar a dar saltos como até aqui. É claro que com o secretismo todo que mantém é impossível saber ao certo o que andam ou não a fazer.

O secretismo é mau para o mercado acionista porque este vive de expetativas, mas é de todo natural porque se não as Samsungs e Googles deste mundo copiam-lhes logo as ideias sem lhes dar a vantagem de uns 3 a 5 anos em que dominam o mercado quase em exclusivo, o lhe permite ter os resultados que tem.

[Elias]

bem, antes de mais acho que o crescente desinteresse no título é por demais evidente (o número de posts neste tópico caiu a pique).

Claro que pode fazer uma bear flag como sugeres, mas pode acontecer outro cenário que muitas vezes é desconsiderado - o título fica aqui a marinar e vai-se tornando cada vez mais monótono... e um belo dia renasce das cinzas.

Já li algures que a AAPL se pode vir a tornar na nova MSFT (que anda há 10 anos de lado sem ir a parte nenhuma).

[Zecatreca_1001]

Atomez

Parece que a AAPL não quer fechar o GAP.

...o que é péssimo sinal...

...pois.
Mesmo assim, é capaz de andar de lado mais uns dias ou até umas semanas, formando assim uma bear flag.
Kékáchas?

[Elias]

Atomez

Parece que a AAPL não quer fechar o GAP.

...o que é péssimo sinal...

[Zecatreca_1001]

Atomez

Parece que a AAPL não quer fechar o GAP.

[Elias]

Apple foi vítima de ataque informático

19 de Fevereiro, 2013

O grupo americano Apple – fabricante de iPhones, iPads, iPods e computadores Machintosh – admitiu hoje ter sido alvo de um ataque informático, garantindo porém que não foram roubados quaisquer dados.
Depois do Facebook, do Twitter, do New York Times e do wall Stret Journal, hoje foi a vez de a Apple ser vítima de um software malicioso, anunciou a agência AFP.

O grupo explicou, em comunicado, que o software foi difundido “através de um site para programadores de software” e usou uma “vulnerabilidade no software Java”.

A rede social Facebook já havia informado, na passada semana, que essa mesma vulnerabilidade no Java (comercializado pelo grupo Oracle) foi usada por piratas informáticos para levar a cabo um ataque “sofisticado”.

Também o Twitter tinha lançado um aviso sobre o software Java, anunciando em Fevereiro que cerca de 250 mil dos seus utilizadores foram vítimas de piratas informáticos.

A Apple escusou-se a dar indicações sobre a origem geográfica do ataque, dizendo apenas estar a “trabalhar em estreita colaboração com as autoridades policiais para encontrar a fonte do ‘malware’ (software malicioso).

O grupo assegurou que o ataque afectou um “pequeno número de sistemas” que foram “isolados” na própria rede.

“Não há provas de que os dados saíram da Apple”, garantiu o grupo, segundo o qual será lançada terça-feira uma nova ferramenta que permitirá aos utilizadores de computador Mac que verifiquem os seus sistemas e o livrem de ‘malware’.

Lusa/SOL

[atomez]

Apple downplays Einhorn suit as ‘sideshow’

Tim Cook on Tuesday said he was “seriously” considering returning more of Apple’s $137bn cash hoard to investors as the iPhone maker’s chief dismissed a lawsuit from an activist shareholder as a “silly sideshow”.

Mr Cook denied hedge fund manager David Einhorn’s charge that Apple has a “Depression-era mentality” about preserving its cash during an interview at the Goldman Sachs technology and internet conference in San Francisco. He gave the strongest signal yet that more money could be paid out, beyond the $45bn in dividends and share buybacks to which the tech group has already committed.

Mr Cook said that Apple’s board was actively discussing “a series of alternatives” and would “seriously consider returning additional cash to our shareholders”.

He added: “I think that’s what our shareholders want and that's what we’re going to do.”

But Mr Cook also described other potential uses for Apple’s cash pile, including investing in its retail stores and large-scale acquisitions.

The company had previously looked at “more than one” big deal, he said, but would not be hurried on making any big-ticket purchases: “Deliberate, thoughtful is our mantra. The cash is not burning a hole in our pocket.”

Asked about new products, which are rumoured to include both cheaper and larger-screened iPhones and a smart watch, Mr Cook did not rule anything out, saying the “only religion that we have is we must do something great”.

Despite recent criticism of Apple’s new Maps app, for which the chief executive apologised in September, he said: “The only thing we will never do is make a crappy product.”

“Frankly I find it bizarre that we would find ourselves being sued for doing something that’s good for shareholders,” Mr Cook said.

“But this is the position we are in. It’s a silly sideshow, honestly. My preference would be that everyone on both sides of the issue would take the money they are spending on this and donate it to a worthy cause.”

[mpfreitas]

Boa zeca,

Este MACD parece ...jeitozinho.

ora bem...mas...a ver vamos

[Zecatreca_1001]

[Zecatreca_1001]

[mpfreitas]

Tinha de ser...

Imprensa estrangeira diz ser plausível o rumor de que a tecnológica está a preparar o fabrico de um relógio com características do iPhone.


A Apple está, alegadamente, a testar um relógio electrónico com algumas funções que podem ser também encontradas no seu iPhone, avança a “The Inquirer”, lembrando que nos últimos tempos tem sido também falada a possibilidade de a “empresa da maçã” estar a testar um televisor com a sua insígnia.



De acordo com o “The Wall Street Journal”, a Apple terá falado com a Foxconn – fabricante taiwanesa da área electrónica, responsável pela montagem de iPhone e iPad - para esta tratar da execução de um aparelho electrónico “transportável”.

[MorningBlade]

Sim compreendo a logica..
So acho que sendo a Apple a accao com maior capitalizacao bolsista do mundo e por isso sendo aquela que mais pessoas acompanham e aquela que mais esta sujeita as maiores "human biases" dai ser aquela que acho mais dificil de analizar. Mas olha desejo-vos boa sorte!

[VirtuaGod]

VirtuaGod, concordando com a tua analise em relacao ao PER, na minha opiniao o PER pode-se manter baixo nos proximos tempos e a accao nao subir por essa razao.

Claro, se fosse assim tão simples

Mas de um ponto de vista caro/barato principalmente para um programa de sharebuy back como o que eu o Atomez estavamos a discutir é uma métrica extremamente relevante e por aí as acções estão baratas. Claro que podem não subir. A aapl pode perder cota de mercado, o pessoal começar a usar samsung, os fornecedores da aapl expremerem as margens que a aapl tem em cada produto etc

P.S. Não subir por ter PER baixo é diferente de subir MESMO tendo PER alto mas eu percebi a ideia e concordo!!

[MorningBlade]

Boa noite!

VirtuaGod, concordando com a tua analise em relacao ao PER, na minha opiniao o PER pode-se manter baixo nos proximos tempos e a accao nao subir por essa razao.

Tens o exemplo da Amazon que com aquele PER astronomico anda a bater maximos.

[mpfreitas]

Estar barato é muito Relativo.

Não não é... Existem 100 métricas precisas (e nada subjectivas) para avaliar se está barato ou não, sendo provavelmente o PER a mais usada. E por aí a aapl está escandalosamente barata!!

"Porreiro pá",

Gostaria muito de estar enganado... porque estou enterrado até ao pescoço.

Mas ...???

[atomez]

Steve Jobs dizia -- "façamos os melhores produtos do mundo e o resto vem por arrasto"

Este artigo é muito interessante:

Einhorn's a Hustler and He Doesn't Understand Or Care About Apple

First, Einhorn is loaded. He's rich because he's a great investor. That's his thing -- to maximize his investments. That's his objective here. It wouldn't make a difference to him if Apple fell off of the face of the Earth in six months. As long as he squeezed as much juice as he could out of his position, it's all good. He'll move onto the next position.

Don't get me wrong. That's acceptable. Totally cool. It's just unfortunate that we take a guy who we know approaches things from that type of perspective seriously when he tries making sense about Apple.

Second, Einhorn has more money than most of us, but that doesn't mean he's smarter than most of us. Don't be intimated by these cats. There's no reason to be.


Apple doesn't have to answer to anybody. Not about innovation. Not about how it allocates its capital. And certainly not about how much of that cash it returns to shareholders. You don't like the company's strategy, buy another stock.

A Apple é uma empresa de hardware E software E serviços, só isso torna-a diferente de qualquer outra.

E, até prova em contrário, sabem muito bem o que fazem.